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Own Your customer’s Phones

An independent restaurant owner and marketing CEO join forces to teach you how to drive sales through your customer's phones.

Your Hosts:


Matt Plapp

CEO | America’s Best Restaurants

Helping Restaurants Find More Frequent Customers Is What Matt Does.

I know the reason most businesses DESPISE marketing, I’ve been in your shoes before. It’s because you have NO CLUE if it’s working and you work too freaking hard for your money to just give it away.

In April 2015 I decided to do something about that when my restaurant client
Nick said:

“You Can’t Deposit Likes In The Bank”

Shawn Walchef

Shawn Walchef

CEO | Cali BBQ Media

Shawn P. Walchef is the founder of Cali BBQ Media, podcast host, business coach, and proud dad.

Since opening Cali BBQ in 2008, he has grown his San Diego restaurant and media company into a global brand using digital tools and smartphone storytelling.\

As a restaurateur who opened during the Great Recession, Shawn learned to use the power of the Internet to stay in business.

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Watch The Most Recent Episode:

Why You NEED To Segment Your Email Database As A Restaurant Owner

How do you make marketing personal? Are you talking to your entire database? Well talking to everyone all at once is the best way to lose everybody! It’s time to unlock the power of segmenting your database. On this episode of Own Their Phones, Shawn dives into how big businesses like Amazon build personal relationships through their segments and gives examples for restaurant owners that can help them
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